I have been at this blogging thing for a little over two years now and although, I am nowhere near, where I want to be, I have finally started gaining some traction. I finally managed to more than double my pagviews and they just keep going up. <insert happy dance>
In my Why I Waited Two Years to Monetize My Blog post, I reveled that I was worried about selling out in order to make a quick buck and how I finally got over that to start generating an income. Earlier this year, when I read How to Blog for Profit without Selling Your Soul*by Ruth Soukup, I managed to improve my blog tenfold. Ruth’s book was one of the main driving factors behind how I got over the fear of monetization and how I have been able to grow my blog and platform. I highly recommend that you read it as it will provide amazing tips and insight on how to start generating an income from your blog. The next greatest thing that Ruth provided me with to help me grow my blog was Elite Blog Academy *. If you have not taken her course yet – do it, it’s amazing.
Even though this list is definitely not exhaustive of the things you can do to increase your pageviews, I truly believe it will help you see an increase.
These were my pageviews in September
These are my pageviews from October
Here are my pageviews from just one week:
It All Starts with Content
Content is King – it truly is and if you do not have great content, you will struggle to keep readers on your site. Make sure you are passionate about what you are writing, because if you are not passionate it will show through your writing. People love authenticity; make sure you are always putting out authentic content that draws people in. If you are struggling for ideas of what to write, look at the categories you have on your blog and then brainstorm five posts around each of those topics.
Content, Content, and More Content
The more amazing content you have on your site the better. My 31 Days of Real Life on a Budget series drew a ton of new readers in. You could write a blog series around your most popular blog topic in order to have more content to share and promote. You do not have to write for 31 days (although I think it is an amazing challenge); you could do a 21 days series or even just a “parts” series with four or five posts around a topic.
Promote, Promote, Promote
Once you have your amazing content finished, make sure you promote the crud out of it. Pinterest is by far my highest source of traffic, followed by Facebook. Make sure that you always have a “pin-worthy” photo on every post. The optimal size for Pinterest is 1000×1500 and the optimal size for when sharing your link on Facebook is 1200×627 (the photo that appears when you insert the link into your Facebook post). I use free sites, Pixabay.com and PicMonkey.com for my stock photos and to edit. Make sure you rock your images in order to draw people in.
***Another tidbit on Pinterest – add a description to your Pin, do not just restate the title. You want to make people want to read your post right now.
Along with promoting your site via social media, you should promote your site through guest posting. Each time I guest post, I not only receive a great surge in traffic, but I also gain dozens new followers and subscribers. Make sure you only submit your best content and you follow the blogger’s instructions on what they expect from a guest post on their site.
If you are still on Blogger, you may want to consider making the switch to WordPress. WordPress has a more “professional” feel to it and typically, ad networks like AdSense will pay more to advertise on a self-hosted site. This was one of the best things I have done for my blog.
Another tool you will want to use is Peek Review to have a stranger view your site. It is scary to hear what others have to say about your site but it is extremely important to have a site that is easy to navigate and is appealing to others. Peek Review is free and you can have your site reviewed up to three times a month.
I have yet to have my site professionally designed (on my 2015 goals list), but you need to have an appealing site even if your budget does not allow for a professional to design it. There are dozens of premade templates out that you can choose from and then customize to make your own. My current design is the Delightful Theme from Restored 316 Designs*, which I have customized to stand out a little bit more.
What do you blog about? Are you all over the place without a real plan? If so, it will be difficult to keep readers engaged, I learned this early on in my blogging career. Readers need to know what they can continually expect from your site and if you are all over the board all the time, it will be very difficult to keep your audience. Narrow down your categories and subcategories to give your blog more structure. It was difficult for me to determine my categories but once I looked at my posts that drove the most traffic, I was able to figure out topics I should write about and what ones I should avoid.
These are all things that I have implemented to help me increase my pageviews but this list is definitely not exhaustive. Blogging is not for the faint of heart and will take serious hustle on your part but you can make money doing this.
What ways have you been able to increase your pageviews or improve your blog?
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